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Why spend the money on your campaigns sending information to people who do not want to receive advertising mail or phone calls?
Avoid mailing to uninterested recipients. Scrub your client and prospect lists against the Direct Marketing Association’s (DMA) Do-not-Mail list, the Federal Do-Not-Call file and Deceased lists.
DMA/MPS – Do Not Mail Suppression
Avoid mailing to uninterested recipients. The Direct Marketing Association maintains a database of individuals who have registered because they prefer not to receive advertising mail and/or solicitation phone calls.
These files are updated four times a year — January, April, July, and October. Names remain on file for five years. The match percentage will vary depending on the accuracy and age of the data in your list.
By processing your data through DMA/MPS – Do Not Mail Suppression you can:
- Avoid fines
- Reduce your returned mail
- Lower postage, printing and mail preparation costs
Deceased Suppression
Flag the records of individuals in your list who are deceased. Deceased data is based on Social Security Administration records, other sources, and is updated quarterly.
Match percentage will vary depending on the accuracy and age of the data in your list. The average percentage updated is 1-3%.
By processing your data through Deceased Suppression you can:
- Update records respectfully
- Lower postage, printing and mail preparation costs